Credible data. Clearer picture. Fairer industry.
The UK television industry is made up of hundreds of thousands of people working across different roles, regions, experiences and backgrounds.
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To support the industry effectively, we need to understand who is working in it, who is getting opportunities, and where barriers exist. Without that information, it is difficult to know exactly what support is needed, or whether efforts to improve inclusion are making a difference.
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Diamond exists to fill that gap.
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By bringing together information from across the industry, Diamond provides a shared picture of the television workforce. It helps us understand who makes television in the UK, how experiences vary, and how the sector is evolving.
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Because the data comes from people working in television, it provides evidence based on real experiences rather than assumptions.
Turning evidence into action
Diamond's insights help broadcasters, industry bodies and the companies that create television make better-informed decisions about how to support cast and crew.
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The data can help shape
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More inclusive strategies, including those of our member broadcasters.
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Skills and development programmes, such as the Commissioner's Programme.
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Funding and investment decisions, like BBC's Creative Diversity Commitment and ITV's Diversity Commissioning Spend.
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Industry initiatives and interventions, such as the TV Access Project.
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Research and advocacy, including the Doubling Disability campaign.
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Efforts to improve opportunities and working conditions, led by unions, guilds and associations.
By tracking trends over time, Diamond also helps us understand whether those actions are creating meaningful and lasting change.
A shared industry effort
Diamond works because people across the industry take part.
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Every survey completed contributes to a more complete picture of television in the UK. The more people who take part, the better we can understand the industry's strengths and challenges.
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Together, that evidence helps create an industry that is fairer, more inclusive and better equipped to support the people who make television.